Bolaños-Pasquel, Mónica
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Bolaños-Pasquel, Mónica
Main Affiliation
Quito
Scopus Author ID
57195721974

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Now showing 1 - 10 of 19
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Virtual Reality as a Learning Mechanism: Experiences in Marketing

2024 , Ramos Galarza, Carlos , Bolaños-Pasquel, Mónica , Cruz-Cárdenas J.

Virtual reality or VR is the simulation of a real or imaginary environment, which can be experienced as an abstraction of the real environment, which in turn allows the user to interact through a technological device within that simulation. Likewise, the user has the ability to modify the surrounding system by means of motion sensors, which will allow him/her to feel, and perceive as he or she is immersed in virtuality. Thanks to VR, sensorial perception is amplified, allowing to enhance our experiences of the real world, so that VR provides us with safe space of learning. Because of it, there has been seen necessary to review the scope of VR in marketing education, addressing that technology advances present excellent tools useful for the training of better professionals, as well as being support into rehabilitation processes, such as in learning difficulties at all marketing educational levels. © 2024, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

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E-learning and M-learning Benefits in the Learning Process

2021 , Cóndor-Herrera, Omar , Bolaños-Pasquel, Mónica , Ramos Galarza, Carlos

This paper elaborates around the perception that students have regarding the learning process based on technological means: e-learning and m-learning combined. The experiment’s sample consisted of 16 students between 9 and 12 years old (37.2% female and 62.5% male). The results showed that most students are in favor of using technology to improve their motivation to learn, which significantly improves their willingness to complete learning activities. © 2021, The Author(s), under exclusive license to Springer Nature Switzerland AG.

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Impact of Technological Development on Human Cognitive Functioning

2024 , Ramos Galarza, Carlos , Patricia García-Cruz , Cruz Cárdenas, Jorge , Bolaños-Pasquel, Mónica

Human beings have several cognitive functions (memory, attention, language, perception, executive functions and others) that allow them to perform all their daily activities. In the context of the stimulation of human cognitive functions, classic activities based on tangible resources such as pencil and paper have been developed. In this context, there is an opportunity for technological development to make proposals to create games that stimulate human mental abilities. In this context, this article reports a quantitative systematic review of research about games to cognitive stimulation. Among the main results obtained, games that stimulate skills such as perception, attention, memory, executive functions, psychomotor skills and information processing speed were identified. The following are some of the results processed in this systematic review.

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Virtual Tours of Museums to Promote Tourism

2024 , Cóndor-Herrera, Omar , Ramos Galarza, Carlos , Bolaños-Pasquel, Mónica

Museums represent a collection of ancient and modern knowledge which must be protected, disseminated, and transmitted in the best viable way. Digital development and technology in recent years have made it possible to transform the way of interacting with museums through virtual tours (Palmieri et al in Springer Series in Design and Innovation, pp 71–82, 2023 [1]), which gained strength in times of pandemic, the products generated for virtual tours range from physical reproductions/faithful virtual images of historical artifacts to digital libraries that can be used by experts and others, in addition to 360º technology which allows a 360° viewing angle to be covered in two axes. That is, we can see everything around the point where it was made the photo or video. In this article, the virtual tours offered by some museums are analyzed, as well as the use of these tours as a tourism marketing strategy, giving the user the opportunity to interact with the place they plan to visit in a new way (Cóndor-Herrera and Ramos-Galarza in Marketing and smart technologies. Smart innovation, systems and technologies, pp 443–449, 2022 [2]). © 2024, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

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The role of inhibitory control in the ability to solve problems of university students

2020 , Ramos Galarza, Carlos , Acosta-Rodas P. , Ortiz-Granja D. , Lepe-Martínez N. , Valle M.D. , Ramos V. , Bolaños-Pasquel, Mónica

The aim of the present study was to analyze the role of inhibitory control in the ability to solve problems of university students. The sample consisted of 90 young people with typical development (Mage= 20.58, SD= 1.27), 39 females (43.33%) and 51 males (56.7%). The Stroop and the Anillas' Test tasks were applied as instruments. As results, it was found a directly proportional and predictive relationship between inhibitory control and problem-solving of university students (correlation between: r= .34 and .47, p= <.01; prediction: r2= .14, F(1,88)= 13.88, p= <.01). It concludes by reflecting on the contribution of conscious control to solve problems faced by the university student on a day-to-day basis in an efficient way and invites future research in order to train inhibitory control. © 2020 Fundacion para la difusion neurologica en Ecuador - FUNDINE. All rights reserved.

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Serious Games Created for Cognitive Rehabilitation: A Systematic Review

2024 , Ramos Galarza, Carlos , Patricia García-Cruz , Bolaños-Pasquel, Mónica

Cognitive rehabilitation is a process by which people who have suffered some type of brain impairment recover their mental abilities. This type of treatment has classically been carried out with concrete materials of pencil and paper, however, currently the use of technology has provided a significant contribution to improve the motivation and interest of patients involved in this process. In this research, a systematic review of the main studies that have generated some type of technology for the cognitive stimulation and rehabilitation process was carried out. In the collection of studies, 24 published articles were found that allowed understanding aspects such as sample size, age, gender, countries, continents, type of interventions and the main technological developments that have been developed in recent years in favor of cognitive stimulation and rehabilitation. The results are discussed in relation to the importance of conducting this type of studies in favor of the treatment processes and the need to improve the quality of the treatment process

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From Face-to-Face Learning to Virtual Learning: Students’ Perspective

2023 , Cóndor-Herrera, Omar , Bolaños-Pasquel, Mónica , Ramos Galarza, Carlos , Cruz Cárdenas, Jorge

This article reports the results found in an investigation which analyzed the perception that students have regarding the virtual learning process developed during the COVID-19 pandemic. The study involved 38 students from a Latin American institution whose age ranged from 13 to 15 years of age, who carried out their academic activities virtually for a school year, once the school period ended, a survey was applied to collect information on the experience in virtual classes, once the results have been analyzed, it is evident that the vast majority of students issued responses in favor of virtual teaching and that virtual classes served to develop their skills in managing technological resources, on the other hand a number of participants They did not indicate the learning experience as positive or negative. This may be related to the fact that a group of participants did not have good quality internet. In the same way, the results reflect that the students consider that not having adequate equipment and good quality internet quality are a limitation in the learning process virtual lift. © 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.

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Fundamental concepts in the neuropsychological theory [Conceptos fundamentales en la teoría neuropsicológica]

2017 , Ramos Galarza, Carlos , Ramos V. , Jadán Guerrero, Janio , Lepe-Martínez N. , Paredes-Núñez L. , Gómez-García A. , Bolaños-Pasquel, Mónica

This article presents three concepts that are fundamental in the neuropsychological theoretical: (a) historical data in the study of the human brain, (b) neuropsychological evaluation of brain functions and (c) neuropsychological rehabilitation of brain functions. As relevant data in the theoretical development of the study of the human brain is a tour of the trepanation acts performed hundreds of years ago, the contributions of phrenology, the masterful findings of Broca and Wernicke, the heuristic contribution of Luria and the current revolution with the neuro-image. In the neuropsychological evaluation of brain functions, the role of specific, non-specific and delayed observation tests in the interpretation of the neuropsychological state of the human being is analyzed, which allow analyzing neuropsychological functions in the laboratory and in real lifeactivities. Finally, we analyze the process of neuropsychological rehabilitation of brain functions, where mention is made of the processes of restoration, compensation, substitution, activation-stimulation and integration, which are very useful when intervening in a brain that has suffered an acquired damage. It is concluded that the current accelerated pace has determined the advance of neuroscience, where technology and the forceful scientific contribution propose new techniques and theories to understand the processes of evaluation and rehabilitation of brain functioning.

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Evaluation of Augmented Reality Applications for the Teaching-Learning Process

2024 , Cóndor-Herrera, Omar , Ramos Galarza, Carlos , Bolaños-Pasquel, Mónica , Clemencia Marcayata-Fajardo

Different studies show that A.R. has been implemented in several areas of education with positive and encouraging results, for example, in the teaching of anatomy [1] in the literature [23] for reading comprehension, immersive learning [1], preschool education, creation of educational video games to name a few examples. Therefore, the present research project aimed to evaluate 3 augmented reality applications used in the learning of human body systems, the applications evaluated were: Virtualiti Tee, Merge Object Viewer and Humanoid 4d. The evaluation of the platforms focused on determining which one offered the best augmented reality animations, the quality of information on the subject, the design of each application, the best application from the students’ perspective, among other aspects evaluated. The population consisted of 81 people made up of 36 men and 45 women whose age varies between 13 and 16 years of age (Mage=14,074), the exogenous variables were controlled: gender, socioeconomic level, age and academic level, so these characteristics were homogeneous in all participants. The intervention project was worked on in 8 sessions with a duration of 40 min each, in the last session the data collection instrument was applied which consisted of a survey, once the instrument was applied, we proceeded with the analysis and processing of the data from which the following results are derived, according to 42% of the students, the best application to study the systems of the body 43% of students consider that the application that has the best animations with augmented reality is Virtualiti Tee and 53% indicated that the application that provides the most complete information on the subject is HUMANOID 4D.

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Psychological Factors that Influence Decision Making at the Time of Purchase

2024 , Ramos Galarza, Carlos , Micaela Silva , Cruz Cárdenas, Jorge , Bolaños-Pasquel, Mónica

In the buying process there are several factors that determine consumer behavior, which is a central topic of interest in the Neuromarketing research line. In this article we reflect on psychological factors that influence this context: Following fashion stereotypes, the role of the frontal lobe, product purchase anxiety, the psychology behind colors, and personality traits that influence the buying process. The methodology followed was the review of classic research and theories that allowed us to analyze the psychological factors involved in the buying process. The article ends by discussing the need to understand the factors discussed in this research in order to better understand consumer behavior.

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