Rubber waste management poses a significant environmental challenge globally, exacerbated by the growing production of tires and limited recycling capacity in various industries. This study addresses the need for innovations in rubber recycling by identifying economic and structural barriers that hinder the effective implementation of advanced technologies. The goal is to analyze and evaluate technological innovations, such as enhanced tire marking and pyrolysis, and their potential to improve recycling efficiency and promote a circular economy. The methodology involved a systematic review of the literature, covering recent studies on recycling technology and extended producer responsibility models. Recovery rates of rubber below 4% were identified in some regions, highlighting the urgency of adopting these innovations. The main findings indicate that while technologies like pyrolysis can transform waste into valuable resources, their implementation remains limited due to a lack of infrastructure and economic support. It is emphasized that although promising solutions exist, their success depends on a comprehensive approach that considers socioeconomic realities and the need for supportive policies and public awareness.
