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Bolaños-Pasquel, Mónica
Technological Resources for the Treatment of ADHD: A Systematic Review
Psychological Factors that Influence Decision Making at the Time of Purchase
2024
,
Ramos Galarza, Carlos
,
Micaela Silva
,
Bolaños-Pasquel, Mónica
Attention deficit hyperactivity disorder is a psychological pathology that affects children, young people and adults with impulsivity, distractibility, excessive motor activity and difficulties in impulse control. Previous research affirms that about 5% of the population presents this disorder and that its problems generate a negative influence in the family, social, personal, work, and educational environments. The treatment of ADHD is characterized by the application of classic methods of pencil and paper; however, for the current generation it is not a process that is the most attractive. In this context, technological proposals emerge that allow making ADHD treatment a more attractive process for children and young people of today's generation. In this article, a systematic review is made of the various technological proposals created for the treatment of this syndrome. With this work, the clinician specialized in ADHD can count on current tools to incorporate them in his daily work
2024
,
Ramos Galarza, Carlos
,
Micaela Silva
,
Cruz Cárdenas, Jorge
,
Bolaños-Pasquel, Mónica
In the buying process there are several factors that determine consumer behavior, which is a central topic of interest in the Neuromarketing research line. In this article we reflect on psychological factors that influence this context: Following fashion stereotypes, the role of the frontal lobe, product purchase anxiety, the psychology behind colors, and personality traits that influence the buying process. The methodology followed was the review of classic research and theories that allowed us to analyze the psychological factors involved in the buying process. The article ends by discussing the need to understand the factors discussed in this research in order to better understand consumer behavior.